Our client is Australia’s largest provider of aesthetic and medical-grade technology. They deliver cutting-edge treatment technology, skincare, accessories, and business support to over 4,500 stockists across Australia, New Zealand, and beyond.
They are now looking for a Marketing Assistant with strong copywriting and social media management experience to join their growing team.
Job Responsibilities:
Social Media Management
- Develop strategies to increase engagement and build an online community.
- Manage social media interactions, responding to comments and messages.
- Create and repurpose content for Facebook, Instagram, and other platforms.
- Assist in writing captions, creating graphics, and editing videos.
- Stay updated on social media trends and provide insights for strategy improvement.
- Set up, monitor, and optimise paid social media campaigns.
- Track and report social media performance metrics.
Lead Generation & Content Marketing
- Write and publish SEO-optimised weekly blogs to drive website traffic.
- Ensure the accuracy of lead entries, tracking source, category, and business type.
- Conduct follow-up calls and emails to verify inquiries and leads.
- Manage lead submissions from social media, SMS, and other channels.
- Forward clinical and engineering leads to the appropriate teams.
General Administration & SEO
- Update and manage employee details, product information, and testimonials on the website.
- Maintain a library of before-and-after images and client testimonials.
- Assist in implementing on-page SEO strategies for improved search rankings.
- Support B2B account approvals for the online shop.
- Contribute SEO-optimised articles to the company blog and Education HUB.
- Generate reports on campaign effectiveness and CRM data.
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in social media management and copywriting.
- Strong understanding of SEO principles and lead generation techniques.
- Proficiency in analytics tools and CRM systems.
- Ability to multitask and prioritise tasks in a fast-paced environment.
- Strong communication and interpersonal skills.
- Creative thinker with a proactive, can-do attitude.
- Alignment with company mission and values.
- Permanent work-from-home set-up
- Dayshift (Australian business hours)
- Full-time job
- HMO
- Annual leave
- Adhoc Bonus