Job Summary
A company is looking for a Senior Product Marketing Manager - Life Sciences.
Key Responsibilities
- Develop and execute strategies for product launches, including market research, positioning, and sales enablement
- Collaborate with product and sales teams to create compelling messaging and sales materials for life sciences
- Maintain awareness of buyer personas, market trends, and competitive landscape to inform product roadmap and planning
Required Qualifications
- 5+ years of experience in B2B SaaS product marketing or marketing within life sciences
- Knowledge and experience in Real-World Data (RWD) and Real-World Evidence (RWE), including EHR data
- Ability to create positioning and messaging frameworks aligned with business goals
- Strong analytical skills with an understanding of market conditions and customer needs
- Experience operating in a fast-paced, dynamic environment