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Strategic Analytics & Insights Sales Lead Bulgaria

5/1/2025

47 A, Tsarigradsko shosse Blvd, Sofia, Bulgaria

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Company Description

NIQ Customer Success places our customers at the heart of everything that we do. We strive to offer a consistent customer experience across all our markets by harmonizing our ways of working, focusing on engagement and driving analytics excellence. We give our customers an enjoyable, easy, effective service featuring a modernized customer experience. Customer Success is instrumental to realize the NIQ vision to be a leading global information services company with strong, market leading growth enabled by new, innovative product offerings and modern technology that creates substantial value for our customers, retailers and employees. You’ll be working within the Analytics & Insights team, responsible for delighting clients in Hungary, delivering retail measurement insights and analysis for Retailer clients.
For more information, visit www.niq.com

Job Description

About the job

The Analytics Team is an energetic team that will provide you with plenty of challenges and gives you an opportunity to bring your personal skills and knowledge and grow fast!
You will have the opportunity to build relationships and work with a number of Nielsen’s key clients – enabling you to broaden your business knowledge & further develop your commercial acumen. You will further enhance your communication and analysis skills, by delivering data insights and recommendations to clients on a regular basis.

Responsibilities

  • Building a strong partnership with clients by delivering analytical insights, presentations, and thought leadership in order to help your clients grow their categories and brands, through utilizing different Nielsen data sources

  • Develop strong relationships with key stakeholders at the clients, in functions such as Marketing, Brand Management, Consumer Insight & Sales

  • Independently sell Advanced Analytics services, successfully assess the needs of our clients and proactively offer solutions related to Advanced Analytics in order to achieve sales targets.

  • Business development to achieve targeted team’s objectives (financial and commercials)

  • Execute the Advanced Analytics business plan as well as proactively search for opportunities on the market, make suggestions for improvement, gather client requirements from commercial teams

  • Support the Advanced Analytics Manager on level of engagement with clients and secure customer satisfaction by supporting clients through answering their concerns and questions and through on-site / off site client consultancy work

  • Participate in the preparation of sales plans and budgets for respective market

  • Continuously work on further professional development and adoption of technical knowledge related to Advanced Analytics tools and services

  • Use NielsenIQ processes and tools to provide proactive and integrated analysis for customers, make recommendations and proposals

  • Share knowledge and relevant information about the industry & client with the extended Nielsen team


About you
If you like consultancy, to get in contact with clients and uncover their business needs this job at Nielsen will bring you an exciting and fun environment to work in, and the opportunity to make a big impact to our clients' business. For this business crucial role, you would need to have a strong FMCG background and a passion for sales.
 

Qualifications

  • At least two years of relevant experience in market research, marketing or sales, within the FMCG industry

  • Excellent analytical skills & passion for analyzing data trends

  • Strong sales leadership and ability to build enduring relationships with C-level executives

  • Strong collaboration, networking skills 

  • A confident presenter with the ability to deliver presentations in front of a challenging audience

  • An enthusiastic team player, capable of working proactively

  • Strong attention to detail

  • The Bulgarian language fluency

  • Good knowledge of the English language


#LI-SG1
#LI-Hybrid
 

Additional Information

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion